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Investment Advisory · Public Markets

Customized, institutionally managed solutions in liquid public markets.

Our Investment Advisory – Public Markets service is designed to meet the unique financial objectives of healthcare practitioners by delivering customized, institutionally managed solutions in liquid, transparent, and cost-efficient public markets. Leveraging advanced portfolio construction techniques, we provide access to diversified ETF model portfolios and direct indexing strategies tailored to individual career stages, risk profiles, and long-term wealth goals.

Each portfolio is constructed to reflect the client's individual goals, risk tolerance, and time horizon. By balancing growth, income, and diversification across multiple dimensions, we create strategies that are both resilient and adaptive to changing market conditions.

Core Capabilities

Two complementary approaches to public market investing.

Personalized ETF Model Portfolios

  • Strategic Allocation

    Portfolios constructed across equities, fixed income, and alternatives using highly liquid, low-cost ETFs.

  • Risk Alignment

    Models range from aggressive growth to income-focused balanced strategies, mapped to healthcare practitioners' career and retirement timelines.

  • Dynamic Oversight

    Ongoing monitoring and rebalancing to ensure portfolios remain aligned with market conditions and client objectives.

Direct Indexing Strategies

  • Customized Exposure

    Replication of broad market indices with the ability to tailor holdings to individual preferences, tax considerations, or ESG values.

  • Tax Optimization

    Systematic tax-loss harvesting and lot-level management designed to enhance after-tax returns.

  • Personalization

    Flexibility to exclude or overweight securities, industries, or factors based on personal or professional considerations.

Our Value Proposition

Why healthcare practitioners choose our public markets mandate.

Personalization at Scale

Every portfolio is tailored to the specific objectives of each client, recognizing that no two financial journeys are alike.

Three-Dimensional Diversification

Our model portfolios integrate traditional assets with alternatives, offering broader exposure and reducing reliance on any single market driver.

Institutional Rigor, Boutique Care

We combine the analytical discipline of institutional investment management with the individualized service of a boutique advisory firm.

Dynamic Oversight

Portfolios are continuously monitored and adjusted to reflect evolving market conditions, tax considerations, and client circumstances.

Fiduciary Commitment

As fiduciary advisors, we are obligated to act in your best interest, providing objective, unbiased guidance at every stage.

Service Delivery

A disciplined, end-to-end advisory process.

01

Initial Discovery & Risk Profiling

Comprehensive assessment of financial goals, risk tolerance, and liquidity needs.

02

Portfolio Implementation

Deployment of model portfolios and/or direct indexing strategies aligned with client objectives.

03

Ongoing Advisory

Periodic reviews, rebalancing, and performance reporting, with proactive communication and education tailored for healthcare practitioners.

Ready to put this into action?

Schedule a free consultation with a Cognis fiduciary advisor.

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